Disruptive Innovation

Last Updated on Tuesday, 26 May 2015 11:28 Written by Albert Greenhut Thursday, 13 February 2014 04:25

This term refers to a development that displaces an earlier innovation and can create a new market or value network (formerly known as disruptive technology, but the term innovation gives the idea that it does not have to be a brand new technology, only an improvement on an earlier one.) Clayton Christensen (Harvard Business School) made a distinction between two different types of technology that affect business, a distinction that has since become accepted wisdom. On the one hand he described what he called “sustaining technologies”, technological developments that help organizations to make marginal improvements in what they are doing. These require only gradual change and pretty much retain the status quo. On the other hand, there are what Christensen termed disruptive technologies. These are wild and unexpected technological breakthroughs that require corporations to radically rethink their very existence.

We are surrounded by disruptive innovations; cars, email, cell phones, digital photography, on-line shopping, and many more. There is a potential one on the horizon, the electronic eye.

The reason this is an innovation is that people used to have to do automotive inspection “by hand” (or by eye). The workers would take a sample, a completed car, every so often and open it up to check that everything was in place. This sampling technique was a quality control measure, but did not guarantee that every car coming off of the assembly line was correct. The electronic eye can look through the body of a car and check that all the inner components are in place, a 3D measurement system that guarantees accuracy. Because the car does not need to be checked manually, and given the speed of the scanning, every car can be checked to guarantee quality. This 100% inspection cannot be duplicated by other means.

Intercept Technology has been termed a disruptive technology, because we approach corrosion control differently. Intercept is a reactive barrier technology that creates a clean micro-environment for storing corrosion sensitive goods, Intercept defies traditional packaging by utilizing no volatiles or oils. We have worked with companies to eliminate their need for labor-intensive quality control, in some cases from 100% (checking every single part) down to 0% (eliminating quality control functions) with no failures in well over a decade for numerous parts, such as oil pump gerotors for aerospace applications, and many more. A fuel injector being made for a leading automotive company had 300% inspection due to its critical nature and high level of corrosion failures. The part packaging was changed from a one-time use bag to a re-usable Intercept Technology tray, and the car company was able to go from 100% incoming inspection to audit status due to no corrosion failures. We are proud that we can help make our clients more efficient and we look forward to helping you do the same.

For more information please visit www.staticintercept.com